Getting started with Vurto in 5 steps
The 5 steps to get started with Vurto: profile, business info, AI site analysis, choosing test prompts, and your first visibility analysis.
Vurto measures how ChatGPT, Claude, Gemini and Perplexity talk about your brand, your products and your categories — and helps you improve that presence. Here's how to get started.
1. Tell us who you are
From the welcome screen, choose your profile: agency, e-commerce or brand. This choice shapes the questions asked next and the vocabulary used across the app (single client vs. multi-client, product catalog vs. services, etc.).
2. Tell us about your business
Enter your company name, your website URL and your country. That's the only manual input needed to get started — everything else is inferred automatically.
3. Let the AI analyze your site
Vurto analyzes your URL and automatically detects your industry, your brands, your product or service categories, and relevant keywords. You can adjust this selection: up to 3 keywords, 3 categories and 1 to 3 brands depending on your profile.
4. Pick your test prompts
Based on these elements, Vurto generates around ten prompts — the kind of questions real users would ask a generative AI ("what's the best brand for...", "what do you recommend for...", etc.). Select the ones that best reflect the questions your customers might ask (at least one prompt is required).
5. Run your first analysis
Once your account is created, your first project and active prompts are set up automatically. You're redirected to your dashboard, where the first visibility results appear: by brand, by category and by keyword, engine by engine (ChatGPT, Claude, Gemini, Perplexity).
What's next?
Once this foundation is in place, explore dashboards and semantic scoring to interpret your results, and the prompts & tracking section to refine your testing strategy over time.